PRODUCTION

Successful client outcomes start with conversations and a well thought out production plan.

Understanding the client’s objectives is crucial to creating images that align with the client's need for new content. Are we reinforcing an established identity? Moving in a new direction? Introducing new products, executives, staff? Are we pursuing a current project?

The project brief drives the lighting, talent selection, props, wardrobe, set building, location scouting, etc.

Beyond the creative side of being a photographer I am also a problem solver. My team and I show up well prepared for the work ahead. Adjusting if changes are necessary. Pivoting with solutions to changing ideas and conditions.

My production process ensures that by the time we are on-set capturing images most of the hard work is done, and it is now time to create!